For the first time in its 125 year history, The Hershey Company has changed its iconic milk chocolate bar to join modern times. This new design has 25 different emojis that are printed onto the chocolate. The company held a lot of focus groups from which they discovered that parents and kids wanted the chocolate bars to be fun and amusing, especially since they are made to break apart and share it with others.
The new Hershey’s Milk Chocolate Emoji Bars will feature 25 of the most popular emojis across six different emoji packaging designs – all designed to collect, share and eat. The new bars are set to launch this summer, nationwide, for a limited time only in both standard size and snack size bars.
These funny candy bars will be available to buy during summer 2019.
You ❤️ emojis. Now you can ? them! And guess what? They taste like really delicious chocolate. The new Hershey’s Milk Chocolate Emoji Bar, coming this summer! ??? pic.twitter.com/qK0PLvhfce
— HERSHEY'S (@Hersheys) May 14, 2019
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